So far, we have already known why a good website matters for every business. However, designing a stunning website is a hard task and requires tons of creativity and knowledge in software like Photoshop, Dream weaver, etc. First and foremost, web designers need to deeply understand what the clients want, which is sometimes difficult to put into words.
The 5 Things You Need to Know to Designing Your Website
It is the first impression of your business online and has the potential to generate new opportunities. No worries! We’ve got you back. Here is a bit of homework you have to do before ever approaching a web designer.
1. What is your website for?
This is the most important thing to be considered. If the designer doesn’t know what purpose your website should serve, they can not create an effective one for you. To do that, you are going to need to take some time to think about who you are, and what the core values of your business are.
2. Who is it for?
Along with your business goal, you need to determine your target audience. Who will visit your site? What do they want to get from your site? These are some questions you should ask yourself before moving forward to build your website.
3. Do you know about SEO?
The funny thing is many people indulge in the illusion that just because they built a website, everyone will find it and interact with it, and then, traffic will automatically increase. I’m sorry to burst your bubble but that’s not how it works.
So, it’s a must for your website to be SEO optimized. Think of search engines as phone books. People use them to find out how to contact others who they are looking for. Then, if your website is not on the first page of the books, or even not on the list, people will ignore your site for sure.
Recommended reading: How To Outsource SEO & Web Design Processes?
4. What kind of content will you need?
Content is king. It will help define your brand personality and is what informs your audience and makes your money. Text. Photos. Logos. Taglines. Take time to think clearly about these things. And then let the designer know, that they will make your website design and it is content relevancy a perfect match.
5. What is your budget?
The No.1 question that many business owners have asked is how much a website actually costs It will take longer and cost more than you think! If you have a tight budget, yes, you can find a thousand website templates out there at a super cheap price. But you know what, your website will look cheap as well!
Recommended reading: 5 Things You Need to Notice When Using Website Templates?
I want you to know that a website is always a long-term investment in your business and future, and therefore should be treated as such. Let’s think bigger, and imagine where you will see your business in the next few years.
Conclusion
Building a simple website might be child’s play, but a seamless one takes complex programming. It is about WAY more than just understanding the color wheel, keeping up on design trends, or knowing how to use white space. It takes time and practice to produce a “be-you” product that attains the quality online presence your brand deserves, not just a rushed creation from a dull template.
So, in a nutshell, you should share all ideas with your web designer and discuss and then ask them to start. Or, just give us a call, that’s something we can definitely help you with!
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