“Eww!” – If that’s how your visitors feel when they check out your website, I’m sorry to disappoint you but your site is boring as hell.
Okay, forget all about visitors, be honest and ask yourself – Do you really like your website? Does your site embarrass you? Well, if the answer is “Yes”, then what’s this website for? For fun? Remember, don’t make your business seem more like a place of amusement than a professional one! Long story short, a boring site can be a huge detriment to your business.
Recommended reading: Why Web Design is Important for Business?
The 7 Warning Signs Make Your Website Losing Visitors
I know it’s tough sometimes to be sure whether your site works effectively or not, especially when you can’t put yourself in your visitor’s shoes. But there are warning signs. You can avoid the most common website design mistakes below that are sending your visitors to your competitors’ sites. Be vigilant!
1. Your website isn’t mobile-optimized.
As I mentioned very bluntly in every blog post before, it’s a must for any kind of business to have a website that is responsive.
How about you try this (you’d be surprised how many business owners have never done this) – browse your own site on your smartphone or tablet. Then, what do you see? Do you have to do the “pinch and swipe” to get around your website or to read the content? If that’s the case, Do you feel frustrated? That’s exactly why your visitors “eww”!
Recommended reading: 5 Best Benefits of Responsive Web Design for Your Business
2. Your website lacks personal interaction
People always want to be heard, seen, or listened to. There is no doubt that if you design a website that does not include some elements or moments that users need to interact with, they won’t spend much time per their visit.
Hence, make sure your site seems more like a communication where visitors can interact than a simple portal to find information. It will be an excellent way to engage with your visitors and keep them longer in your website and gather data.
With that in mind, I highly recommend you try this powerful communication application: Poppi Live Chat. It provides a range of services for reaching out to your prospective clients and monitoring website traffic.
3. Your website only has one landing page
One landing page is an amazing start for new businesses that want to get online quickly, but it’s not an ideal solution for your website in the long run. It ultimately limits the amount of content, information, images, etc. And as the result, your website looks boring and monotonous. Therefore, transiting your website to a full one as soon as you are able!
4. Your website lacks catchy images
The old saying “a picture paints a thousand words” still remains true today.
You know we are all visual creatures reveling in images. Just a large, single stunning image will be quickly able to grab more and more of the user’s attention. If you lack images on your website, or if your images are too small, it’s a sign that customers find your website boring.
5. Your website takes forever to load
Nobody likes waiting for so long. There are tons of other options available out there, why would they waste their time waiting for your page to load? If they really need to visit your website then they might be a little patient, but if they’re just curious or have clicked a link on impulse then they’re more likely to leave right away.
Recommended reading: 5 Reasons Why Visitors Leave Your Website in 10 Seconds
6. Potential customers cannot find your website
Don’t indulge in the illusion that just because you build a website, people will find it and interact with it. Sorry, that’s not how it works! This silly thought is like you hold a party and not inviting anyone, but still assuming that people will come. How can?
Let’s try to type in what your business specializes in on google with the location, and wait and see whether your website comes up or not. If it doesn’t, your website needs some serious search engine optimization (SEO).
Recommended reading: How To Outsource SEO & Web Design Processes?
7. Your site looks like it is from…the stone age
Don’t think that once your website is finished, it never needs to be touched again and your job is done. Remember, time flies fast. Things change. People changes. No matter how awesome your website is, no one is going to be interested in it forever if it’s still the same with the passing of time.
To avoid looking outdated and old-fashioned, your site needs to be updated regularly. Additionally, updated content encourages people to return to check out something new. So don’t be a conservative one that gets left behind by not changing!
Conclusion
Putting up a shoddy website is the easiest way to scare your visitors away. Who wants to do that with their business? No one! So, it’s wise to take care and invest in your business website by hiring someone who knows what they’re doing. Want help getting your website to sparkle? Talk to our team to see just what we can do for you!
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